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 LASEC Super Bowl LVI 

 Anthem Film 

 

Anthem video, social

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Creative direction, design, copywriting, animation, editorial direction, music direction, shoot supervision 
 

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 POP 

 Brand Launch 

 

Name, logo/identity, tagline, brand voice, on-air package, print/ooh/digital templates

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Creative direction, design, copywriting
 

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 ABC Freeform 

 Brand Campaign 

 

Brand spots, NYTimes ad, social, talent integration, partnerships 

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Creative direction, concept, copywriting, editorial direction, shoot supervision 

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 Pointsbet 

 2021 Campaign 

 

Campaign concept, tagline, campaign spots, scripts

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Creative direction, copywriting, design
 

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 Peabody 

 Rebrand 

 

Logo/identity, tagline, brand voice, brand architecture, communications strategy, awards packaging 

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Creative direction, design, copywriting, strategy 
 

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 Yahoo 

 2020-22 Campaigns 

 

Campaign strategy, concept, video, social/digital/ooh, dm 

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Creative direction, copywriting, design, animation 
 

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 Wilson 

 “Bonded by Ball” Campaign 

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Launch spots, social/digital/ooh

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Creative direction, design, copywriting, animation 
 

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 The CW 

 Brand Refresh 

 

Visual identity, tagline, launch spot, talent integration, on-air package, print/ooh/digital templates, affiliate package 

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Creative direction, design, copywriting, editorial direction 
 

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 Webtoon 

 Brand Campaign 

 

Brand spots, tagline, social, sonic branding 

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Creative direction, design, copywriting, voice direction, music direction 
 

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 Stage13 

 Brand Launch 

 

Verbal identity, visual identity, voice, social, brand film, sonic branding  

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Creative direction, copywriting 
 

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 E! Live from 

 the Red Carpet Refresh 

 

Visual identity, idents, on-air package, print/ooh/digital templates 

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Creative direction, design, animation
 

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 Big Ten Network 

 2020-23 Campaigns 

 

Campaign spots, tagline, on-air package, social, in-stadium signage

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Creative direction, design, copywriting, editorial direction, voice direction, shoot supervision
 

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 AMC “Feed the Beast” 

 Launch Campaign 

 

Show positioning, launch spots, key art, social, experiential, influencer marketing 

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Creative direction, copywriting, design 
 

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 ABC7 Eyewitness News 

 Brand Campaign 

 

Concept, tagline, brand spots, toolkit 

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Creative direction, copywriting, design 
 

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 ABC Freeform 

 “Good Trouble” Campaign 

 

Launch spots, key art, tagline, ooh, social, experiential, influencer marketing,  partnerships, talent integration 
 

Creative direction, design, copywriting, shoot supervision, editorial direction 

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 Willow Pump 

 “Declaration of 

 Independence” Campaign 

 

Campaign concept, tagline, brand anthem
 

Concept writing, copywriting

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 NewsNation 

 Launch Campaign 

 

Brand spots, tagline, digital/social, radio

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Creative direction, design, copywriting, editorial direction, voice direction

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 NBC Universo 

 Brand Launch 

 

Visual identity, launch spot, brand voice, on-air package, print/ooh/digital templates, sonic branding

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Creative Direction, design, copywriting, editorial supervision, music supervision

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